That means, check who likes and shares your Facebook posts, who has retweeted and favorited your tweets, and who has even repinned your Pinterest posts.
It is the social part of social media.
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And part of being social is not just making it one-sided, or selfish.
Reach back out to the people who took the time to comment on your post.
The biggest benefit is that it will organically grow your audience.
And let's face it, everyone these days has an audience: whether you are a stay at home mom, in charge of your mom group, or a budding entrepreneur.
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Makes sense!
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